Conversion guide

How to show international delivery dates on Shopify

International buyers convert better when they see a realistic delivery window. Here is how to display it per country.

3 min read Updated 2026-04-22 All guides →

The principle

Do not show a single international ETA. Different countries have very different transit times. Segment by country.

Step 1. Identify your top international markets

From Shopify analytics, find the countries that represent more than 2 percent of international revenue.

Step 2. Research transit times

Check your carrier’s published transit times for each. Add 1-2 days of buffer for customs.

Step 3. Build the zones

In Arrively, create separate zones per country or region. Assign accurate transit windows.

Step 4. Display

The app auto-detects the visitor’s country and shows the appropriate ETA. No action needed after setup.

Step 5. Customs messaging

For destinations with customs, add a note: “Delivery time includes customs clearance which may vary”.

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